India is a potential
market for travel and tourism. It offers a diverse portfolio of niche tourism
products - cruises, adventure, medical, wellness, sports, MICE, eco-tourism,
film, rural and religious tourism. India has been recognized as a destination
for spiritual tourism for domestic and international tourists. In India, where
the contribution of service sector is approximately 65% to the total economy of
the country, travel & tourism plays a vital role in overall development of
the nation. A significant segment of service industry of India, tourism has
benefited the country in so many areas.
The
Indian tourism and hospitality industry has materialized as one of the key
drivers of growth among the services sectors in India. It contributes to 7
percent to the National GDP and 8.78 percent of the total employment in the
country. Constant transformation, functional growth and improving standards
have gained the hospitality industry of India approval all over the
world.
Tourism in India has generated immense employment opportunities and
is a vital source of foreign exchange for the country. This is a sunrise sector
which has seen constant growth over the years. Advent of technology and
awareness about travel amongst the people has added a new dimension to this
industry. There is seen a change in consumer behavior, which has given new
forms and purposes behind the travel. Increase in disposable income and rise in
living standards of people have stimulated the growth of the industry and thus
making it major employment and revenue generating sector.
for more information visit travel and tourism institute
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